writing
Posts tagged with fall2024
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Redefining Authenticity: Vietnamese Designers and the Politics of Global Fashion
Written for MASH Magazine Edition XI: Tapestry F24 The ascendance of Vietnamese designers in the global fashion landscape has revealed how cultural authenticity functions as both an asset and constraint in Western fashion trends. The transformation of traditional Vietnamese elements like the áo dài dress into contemporary, luxury pieces demonstrates…
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Truly Care media strategy
This was a group project for PR-250: Introduction to Strategic Public Relations. For levity of the image set, I removed the slide “Meet the Team,” but I worked with five other classmates on this media strategy, with my role primarily focusing on research.
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Daily Drills media strategy
This media kit for Daily Drills, an up-and-coming leisure wear brand, was my midterm project for PR-250 F24. The assignment prompt was: You work for Daily Drills and you’re launching a BIG10 line of comfy clothes. Your drops have become famous on the internet and you want to tap into…